http://72kilowattsaffiliatemarketing.disqus.com/enTue, 08 Jul 2008 13:13:35 -0000http://72kilowatts.com/2008/06/27/youre-being-watched/#comment-837019<p>There's other reasons though. Certainly, dropping a bad manager is never a bad thing.</p><p>Especially in the case of OPM's we've seen programs bring them on because of their popularity, then drop them after a short recruiting period.</p><p>And I guess that's ok too. Some affiliates, however, do prefer to work with certain OPMs, and if they build sites based on the fact that a specific OPM is managing a program, they tend to get ticked if they're gone *unexpectedly*.</p><p>It's a dangerous premise though. With very few exceptions, OPMs move on quite frequently.</p>Kevin WebsterTue, 08 Jul 2008 13:13:35 -0000http://72kilowatts.com/2008/06/27/youre-being-watched/#comment-836748<p>Does that mean that a merchant should keep a worthless AM who either does nothing or knows nothing or both? I have seen many merchants switch AMs and head in a MUCH better direction. Let's face it...there are lots of AMs &amp; OPMs out there who don't belong in the space. If a merchant made a bad decision they have to fix it. <br>With all due respect, for someone to drop an affiliate program that replaces poor management is terribly short-sited.</p>scohazTue, 08 Jul 2008 12:43:08 -0000