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Ethics and the OPM

Started by Kevin Webster · 1 year ago

As a former OPM (and if New York has their way, maybe a future one as well), I did a lot of thinking about the grave responsibility that comes with having the kind of data available to us that we did.  As what amounts to being a liaison between merchants and their affiliates, we had [...] ... Continue reading »

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  • Well said - the idea of agencies viewing this data is very tricky. It is hard to draw the line between when a relationship is part of the OPM/affiliate and when it is Merchant/affiliate.

    There are some clear cut things that shouldn't be done though - and unfortunately they are still being done to a large degree.

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